Grow Your Business With Visual Motivations, The Best Digital Marketing Agency.
Are you looking for a digital partner that can help you reach your target audience, boost your brand awareness, and increase your sales? If so, you’ve come to the right place.
Visual Motivations is a full-service digital agency that specializes in creating and delivering engaging and effective digital campaigns across various platforms and channels.
We can help you:
Create digital experiences that connect with your customers on a deeper level
Use data-driven insights, creative storytelling, and cutting-edge technology to craft personalized and relevant messages
Inspire your audience to take action and become loyal customers
Achieve your business goals and grow your revenue
We are not just your agency, we are your partner in success.
Contact us today and let us show you how we can help you grow your business with the power of digital advertising.
Demographic Reach
Online Shopper Data Segments
Spirit & Beverage Data Segments
FMI Transaction Trends
Reach 54MM+ exclusive Outdoorsmen within The Man Advertising Network™ (MAN)
Monthly Online Gift Card Program
Prospect On-Target Options
Selecting the correct targeting options makes all the difference.
Retargeting
Retargeting is a strategy that builds first-party data audiences by leveraging the previous intent of users, who are more likely to convert than new users. However, in the highly competitive and well-branded direct-to-consumer market, marketers face many challenges in securing conversions throughout the customer journey. For instance, some customers may abandon the newsletter sign-up form halfway, while others may click on the ad but leave the landing page quickly. These scenarios, along with the common problem of adding to cart but not purchasing, are some of the ways that customers can slip away from marketers.
IP targeting
IP address targeting is a strategy that delivers internet advertising to specific households based on their Internet Protocol (IP) address. An IP address is a string of numbers that identifies your internet connection and location. Every device that connects to the internet, such as desktops, mobile devices, and tablets, has an IP address. IP targeting uses these IP addresses to provide personalized content to the users of those devices. We can help you find the IP addresses you need for your campaign. Contact us today and learn how.
Reach Your Ideal Customers with Contextual Targeting
Contextual targeting is a powerful strategy that allows you to display your ads on the most relevant sites for your audience. With contextual targeting, you can:
Target specific sites by creating whitelists or blocklists of URLs
Target users by the category of website they’re on, such as “business” or “person”
Target URLs based on the keywords that appear within website pages
Use a probabilistic algorithm to define and categorize the page and the impression
Contextual targeting ensures that your ads are seen by the right people at the right time, increasing your click-through rate and conversions. Contact us today and let us help you create and manage your contextual targeting campaigns.
Reach Your Ideal Customers with Location-Based Targeting
LocLocation-based targeting is a powerful strategy that allows you to display your ads to your target audience based on where they are. With location-based targeting, you can:
Increase brand visibility and compete with larger brands
Capture the attention of your target audience at the right place and time
Choose from three different tactics: geofencing, geoframing, and geolocation
Geofencing: Create a virtual fence around a specific location and serve ads to users within that area. We verify the accuracy of each ad placement by requesting the device location data before serving an impression. You can build geofences from various criteria, such as location names, types, postcodes, designated market areas, businesses, and more.
Geoframing: Use mobile service carrier and device ID data to create pools of users for custom audience targeting and device ID retargeting. We define geoframes by building a radius around your targeted locations. Our VMI Strategist will provide one hour of geoframe building services before billable hours apply. Once the geoframe is created, we can start aggregating the mobile IDs of the users seen in your location at your selected timeframe.
Geolocation: Select or exclude multiple targeting segments by demographic, job title, salary, industry, countries, states, provinces, regions, cities, or designated market areas. For more granular targeting, you can also create and upload a specific list of targets using a uniform postal code system.
Location-based targeting ensures that your ads are seen by the right people at the right time, increasing your click-through rate and conversions. Contact us today and let us help you create and manage your location-based targeting campaigns.
How to Choose Between Geofencing and Geoframing for Your Mobile Ads
Geofencing and geoframing are two location-based targeting tactics that can help you reach your target audience based on where they are or where they have been. Both tactics have their advantages and disadvantages, depending on your goals and budget. Here’s how they work and when to use them:
Geofencing: This tactic serves ads to mobile device users in real-time when they enter a specific location, such as a store, venue, or service. It’s good for promoting products or services while a user is at the location, such as offering a discount or a free trial. Geofencing is more cost-effective than geoframing, but it has a shorter window of opportunity and a lower reach. Geoframing: This tactic serves ads to mobile device users after they have left a location, based on the data captured from their previous visits. It’s good for leveraging historical data and retargeting users who have shown interest in your products or services, such as reminding them of a special offer or a new feature. Geoframing is more expensive than geofencing, but it has a longer window of opportunity and a higher reach. If you want to learn more about geofencing and geoframing and how they can help you grow your business, contact us today and get a free consultation. We are experts in location-based targeting and we can help you create and manage your mobile ad campaigns.
Boost Your Brand Awareness with Display Banner Ads on YouTube
Display banner ads are a cost-effective and engaging way to reach your audience on YouTube. With display banner ads, you can:
Create visually stimulating content that matches your audience’s preferences
Build engagement with the biggest names in music, entertainment, sports, or TV
Increase your click-through rate and conversions
Track and measure your campaign performance
Display banner ads are the perfect solution for your online marketing needs. Contact us today and let us help you create and manage your display banner ads on YouTube.
Boost Your Online Marketing with VMI’s Google Ads Optimization
Google Ads is a powerful tool for online marketing, but it can be challenging to get the best results. That’s why you need VMI, the experts in Google Ads optimization. We can help you:
Audit your Google Ads platform and find areas for improvement
Implement the best strategies and practices recommended by Google
Reach your ideal customers and increase your brand visibility
Grow your revenue and conversions with lower costs
Track and measure your campaign performance and ROI
VMI has the skills, tools, and experience to make your Google Ads campaigns a success. We have proven results that show how we can outperform the industry average by up to 50% in click and conversion rates, while spending less. Don’t miss this opportunity to boost your online marketing with VMI’s Google Ads optimization. Contact us today and get a free consultation
Grow Your Social Media Presence with VMI’s Expertise
VMI is a leading social media service provider that can help you reach and engage your target audience on various platforms. With VMI, you can:
Benefit from our skills, tools, and experience in creating and managing successful social campaigns
Achieve better results than the industry average, while spending less
Boost your online marketing presence with our ad optimization service
Get a free consultation and a customized plan for your business
VMI is your partner in social media advertising. Contact us today and let us help you grow your social media presence.
Most Commonly used Ad sizes
Learn which ad sizes produced the greatest amount of online shopping sales?
Study combined 17 million impressions for online shopping specific to grocers, hospitality and professional sporting teams.