Localized Customer Reach

Welcome to Visual Motivations where we help businesses owners achieve greater new customer results. Our philosophy is simple, we have partners – not clients, so your success is our success. We understand the digital ecosystem which is centered around individual customer journeys, demographics and household incomes needed to engage your ideas customer and maximize your sales growth. That understanding is what sets us apart and what drives the success of those with whom partner with us.

Why Digital & Why Now?

Because of the recent pandemic and the fact that Americans were forced to login and work from home, entertain, school, shop, and bank through online accounts, has accelerated the environment of first-party data. First-party data includes household and demographic personal and professional data collected and can also include online purchasing data such as data-driven attribution. What does it look like, email, phone, street address, city, state, zip, first/last name, company, title, income work title, industry and more. Data-driven attribution is a machine-learning model that attributes data to the people you want to reach.

Business owners typically know who their customers are, the challenge has been how do we reach only the customers we want in the most cost-effective way to attain the greatest return, correct?

Think about all the times in one day you personally access the internet form the office, home or on your mobile device, your customers are no different. And for those of you who think you are the exception, think about this. How many of you have used a credit card to go to lunch or dinner, how many of you have purchased something online? Have you bought or sold a car, house or second home lately? Have you been on vacation, taken a flight, used a rental car? Do you have a Netflix account or Amazon Prime account, do you own a mobile phone, do you use a free email service such as google, yahoo or any other? Realty, the very fact that you are reading this means you are reachable at some level online so let’s start a conversation today as you will love the outcome.

Tell Us Who You Want To Reach?

Results

Note: Examples when using first-party data.

Customer One: In 2020 we were hired to help a customer sell gift cards targeted to a specific group of demographics. We served 186,339 ads to households within the targeted trade area and sold $70,000 of prepaid gift cards in two months. Note: In 2021 and 2022 they continue to use are services to sell gift cards.

Customer Two: In 2020 we were hired to help and industrial aerospace engineering company reach engineers whom where working on projects that uses a special aerospace motor.

They wanted to reach specific for specific projects using the motors they build, we identified a number of companies who would be a great fit and acquired a list of engineers that are working on those projects and directly targeted them online until the project was successful. It took just under one year and 1,111,371 ads before the project was laned resulting in a 1M+ contract. Note: In 2021 and 2022 they continue to use these services to target other engineers and projects successfully.

Demographic Online Reach

Let us do the heavy lifting and tell us who you want to reach? You can select customers by population, age, sex, household income, property value or total number of households. You can reach new customers based on what they do for a living and even what they buy online. You can also pinpoint customer reach by where they shop, work or live by street, city state or country. Take the guesswork out of marketing and advertising and get greater results today!